--- title: The Education Insider Podcast | Erik Huberman description: In our first episode since we became PRP Group, a Hawke Media Company, Jacob Hanson interviews Hawke’s CEO Erik Huberman, who has built Hawke into a marketing powerhouse. --- [![White_PRP Group x Hawke Media Logo](https://www.prp.group/hs-fs/hubfs/PRP%20Website/Images/White_PRP%20Group%20x%20Hawke%20Media%20Logo.png?width=5009&height=2484&name=White_PRP%20Group%20x%20Hawke%20Media%20Logo.png "White_PRP Group x Hawke Media Logo")](https://www.prp.group/) [![The Podcast](https://no-cache.hubspot.com/cta/default/41856616/c34087bb-787f-4f40-bb0e-d48529d7e877.png)](https://cta-redirect.hubspot.com/cta/redirect/41856616/c34087bb-787f-4f40-bb0e-d48529d7e877) [![Connect With Us](https://no-cache.hubspot.com/cta/default/41856616/b2cbd633-db81-4d16-ad33-cc3973ac6471.png)](https://cta-redirect.hubspot.com/cta/redirect/41856616/b2cbd633-db81-4d16-ad33-cc3973ac6471) ** ** ** [![prp-group-logo-full-color-rgb-864px@300ppi](https://www.prp.group/hs-fs/hubfs/Imported_Blog_Media/prp-group-logo-full-color-rgb-864px@300ppi.png?width=864&height=180&name=prp-group-logo-full-color-rgb-864px@300ppi.png "prp-group-logo-full-color-rgb-864px@300ppi")](https://www.prp.group/) [![The Podcast](https://no-cache.hubspot.com/cta/default/41856616/6158d203-4f17-403e-9a57-0fa1d26c4959.png)](https://cta-redirect.hubspot.com/cta/redirect/41856616/6158d203-4f17-403e-9a57-0fa1d26c4959) [![Connect With Us](https://no-cache.hubspot.com/cta/default/41856616/b2cbd633-db81-4d16-ad33-cc3973ac6471.png)](https://cta-redirect.hubspot.com/cta/redirect/41856616/b2cbd633-db81-4d16-ad33-cc3973ac6471) ** ** ** Search [![prpgroup-white](https://fs.hubspotusercontent00.net/hubfs/2224752/prpgroup-white.svg "prpgroup-white")](https://www.prp.group/) ** ** [![Our Blog](https://no-cache.hubspot.com/cta/default/41856616/341b4c59-af1b-45f3-be6c-49418a32ccb1.png)](https://cta-redirect.hubspot.com/cta/redirect/41856616/341b4c59-af1b-45f3-be6c-49418a32ccb1) [![Connect With Us](https://no-cache.hubspot.com/cta/default/41856616/b2cbd633-db81-4d16-ad33-cc3973ac6471.png)](https://cta-redirect.hubspot.com/cta/redirect/41856616/b2cbd633-db81-4d16-ad33-cc3973ac6471) ![](https://www.prp.group/hubfs/PRP%20Website/Images/podcast%20image.png) [The Education Insider Podcast](https://www.prp.group/blog/tag/the-education-insider-podcast) | 1 min read # The Education Insider Podcast | Erik Huberman [![The Education Insider Podcast with PRP Group](https://www.prp.group/hubfs/PRP%20Website/Images/The%20Education%20Insider%20(11).png)](https://www.prp.group/blog/author/the-education-insider-podcast-with-prp-group) Written by [The Education Insider Podcast with PRP Group](https://www.prp.group/blog/author/the-education-insider-podcast-with-prp-group) August 22, 2024 Show Note In our first episode since we became PRP Group, a Hawke Media Company, Jacob Hanson interviews Hawke’s CEO Erik Huberman, who has built Hawke into a marketing powerhouse that includes a venture capital arm and a proprietary AI platform for marketers. Erik (who also stars opposite Anthony Anderson and Cedric the Entertainer on the reality show “Kings of BBQ”) shares his insights into how marketing does and doesn’t affect revenue, why PR is the “biggest trust-builder” for any company, and how AI is like having “an army of 17-year-old interns.”   ### Get The Inside(r) Scoop Previous Story [← A Transformative Superintendent’s Thoughts on Budgets, CTE, and the Future of Education](https://www.prp.group/blog/education-insider-podcast-a-transformative-superintendents-thoughts-on-budgets-cte-and-the-future-of-education) [** ](https://www.prp.group/blog) Next Story [Education Insider Podcast | Adil Husain & Kristen Plemon →](https://www.prp.group/blog/education-insider-podcast-adil-husain) ## You May Also Like These Stories on The Education Insider Podcast [![](https://www.prp.group/hubfs/PRP%20Website/Images/podcast%20image.png) ](https://www.prp.group/blog/education-insider-kristen-plemon-rachael-bly) [The Education Insider Podcast](https://www.prp.group/blog/tag/the-education-insider-podcast) ### [Education Insider | Kristen Plemon & Rachael Bly](https://www.prp.group/blog/education-insider-kristen-plemon-rachael-bly) October 1, 2025 | 1 min read [![](https://www.prp.group/hubfs/PRP%20Website/Images/podcast%20image.png) ](https://www.prp.group/blog/education-insider-joey-yorba) [The Education Insider Podcast](https://www.prp.group/blog/tag/the-education-insider-podcast) ### [Education Insider | Joey Yorba](https://www.prp.group/blog/education-insider-joey-yorba) September 5, 2025 | 1 min read [The Education Insider Podcast](https://www.prp.group/blog/tag/the-education-insider-podcast) ### [Education Insider | Michael Campbell](https://www.prp.group/blog/education-insider-michael-campbell) May 13, 2025 | 1 min read ### Get The Inside(r) Scoop [![White_PRP Group x Hawke Media Logo](https://www.prp.group/hs-fs/hubfs/PRP%20Website/Images/White_PRP%20Group%20x%20Hawke%20Media%20Logo.png?width=2000&height=991&name=White_PRP%20Group%20x%20Hawke%20Media%20Logo.png "White_PRP Group x Hawke Media Logo")](https://www.prp.group/) PRP Group, a Hawke Media Company, is an award-winning full-service education PR and marketing firm serving the pre-K–12 and higher-ed community. [** ](https://twitter.com/prwithpanache) [** ](https://www.linkedin.com/company/2792391/admin/) [** ](https://ecosystem.hubspot.com/marketplace/solutions/pr-with-panache) [** ](https://meetings.hubspot.com/jacob34?) #### Services #### Contact #### PRP #### Legal #### Get the Inside(r) Scoop*!* Copyright © 2021 | All Rights Reserved. ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "The Education Insider Podcast with PRP Group", "url" : "https://www.prp.group/blog/author/the-education-insider-podcast-with-prp-group" }, "dateModified" : "2025-04-29T10:28:26.765Z", "datePublished" : "2024-08-22T07:00:00.000Z", "headline" : "The Education Insider Podcast | Erik Huberman", "mainEntityOfPage" : { "@id" : "https://www.prp.group/blog/the-education-insider-podcast-erik-huberman", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.prp.group/hubfs/hawke-red-1.svg" }, "name" : "Hawke Media" } } ```