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WHAT'S GETTING ATTENTION IN THE INDUSTRY
This District’s Website is the Community’s Homepage

This District’s Website is the Community’s Homepage

Source: SmartBrief

Dawson ISD is a very rural 2A district in Texas. We're located about 65 miles south of Dallas, and we serve approximately 565 students at two campuses. We serve an area of about a 20-mile radius around us, and we’re an economically disadvantaged district: The number of our children on free or reduced lunch ranges from 80% to 90%. Here’s how we keep our entire community connected, in ordinary and extraordinary times.

Starting with the Website

We ended last school year right at 500 students, and we started this school year at about 565. I attribute that big jump to the good things we’re doing in Dawson. Our teachers are killing it. We’ve got a great athletic program: we've gone to the playoffs in football two years in a row now. Our administrators have built us up to be one of the best schools in the area. 

What has helped us showcase all of this is the website that Edlio provided for us a couple of years ago. Our site has a video header that features our kids at an assembly, having a great time. It grabs your attention, and all the kids immediately loved it because they’re in the video. 

We drill into our parents to always check the district-wide calendar on the website. That’s our main place for putting out the correct time and information about events. We let parents know that they can sync the calendar with their iPhone or Google calendar so they don’t always have to go to the website if they don’t want to. 

Since we closed our school building due to the COVID-19 crisis, the students are using the website more because they’re required to go to the teacher pages to get their assignments. They go to “The  Dog House” heading, click on “Teacher Pages,” and they quickly find what they should be doing.

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